Noora Ahmad Fikree, BA ZU Alumni of 2008 majored in Finance, College of Business. The Founder and CEO of Al Misk Group #Proud_ZUAlumni
Noora's journey as an entrepreneur began in 2015 when she stepped into the business world with her product line in beauty under the brand name Dollface Beauty. It is one of the first UAE brands in Mink Lashes. Dollface Beauty became an instant success as the products are much in demand due to their superior quality. She launched Al Misk in 2017 as an events and exhibitions company. Now it has evolved into a group of companies including the recently launched E-commerce Boutique marketing platform Al Misk App.
Noora is a passionate entrepreneur who is playing an exemplary role towards the youth of the UAE, encouraging them to step forward and follow their passion. As a business leader she is leading her own group of companies in Dubai.
Al Misk events launches fashion shows and exhibitions since 2017 that brought together hundreds of fashion, beauty, wellness and lifestyle brands. These exhibitions have gained global popularity and Al Misk Events attracts vendors and exhibitors from various countries such as Saudi Arabia, Kuwait and Turkey. These brands have brought high quality products and services to Dubai.
When the Covid-19 disrupted the conventional ways of running events, exhibitions and businesses, Al Misk Events evolved into Al Misk Group. Including, Al Misk Boutique which allows consumers to interact in multiple ways with various brands online. Consumers may shop, avail deals and even collaborate for business online. The platform is open to include multiple brands from lifestyle, home décor, fashion and apparel, beauty, travel, wellness and personal care, tech accessories, food and nutrition and many more.
It is an online platform where brands may have their own boutiques, influencers may collaborate with brands, companies may market themselves to dedicated global audience. The vastness of its scope makes it unique. The very fact that brands may find buyers, collaborators, influencers, and events under this single umbrella makes it very attractive.
To know more about Noora and AlMisk Group:
Noora's LinkedIn page, please click here
Al Misk Group website, please click here
Al Bayan News article on Al Misk Platform, please click here